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Facebook Ads remains an effective platform for creating ads and reaching your target audience. With nearly 3 billion active users, Facebook remains the largest social network with some of the best options for creating paid campaigns .

Last year, Facebook brought more changes to ads than any other ...

– Build a backlink profile naturally: Search engines like Google appreciate natural backlink generation strategies, so it's important to implement a link building strategy designed to position your site according to criteria like those applied by Google.

Related content: How to do SEO in 2025 ...

We interviewed Francisca Guajardo, a professor of the Google Tag Manager course, and she confessed that with Google Tag Manager: You can measure everything.

I'm Fran Guajardo, a Commercial Engineer and Digital Marketing Specialist. I started my internship at an agency five years ago and fell in ...

Once you've identified the long-tail keywords you want to target, it's important to know where to place them on your website to maximize their SEO impact:

In your main title: Make sure your long-tail keyword appears in the main title of the page, as Google considers this one of the most important ...

Believe it or not! Social media profiles are great for generating engagement and leads. To do this, simply update them frequently, always using interesting and relevant content that encourages participation.

After all, social media is a space for people to get closer to your brand and establish ...

You know the saying “don’t change a winning team” ? Nowadays, it doesn’t even apply in sports, let alone in professional sports. That’s because if you don’t “get moving”, you can be sure that your competitors will, and they won’t hesitate to take advantage of your carelessness and take over your ...

Maintaining a skilled sales team in the B2B industry is essential for the success of the organization as a whole. A skilled sales team is essential in the execution of a strategic marketing plan for B2B companies, as it increases productivity, targets are achieved more frequently and creates a ...

How to sign up for Venmo? Venmo is a popular American payment app owned by Paypal . Venmo mobile app users can seamlessly send and receive instant money transfers.

Initially, the service was created for convenient return of money between friends and colleagues for coffee, lunch, party, purchase of ...

The considerable increase in the number of companies and individuals using the web to publicize their work and create business opportunities has placed increasing demands on content producers. On the other hand, the large supply of services and products through digital platforms ends up generating ...

Lead generation is the main goal of digital marketing. To achieve this, it is necessary to develop a strategy that will help the company achieve the desired success.


A tactic that usually brings great results and does not require a lot of financial investment is to use content marketing ...