Remember the old prank “Call the PBX!!!”? An old joke that was passed around through the IR ports of mobile phones.
It's 2017. Companies are still using old advertising methods, burning through budgets and creating negativity. Let's consider calls in the b2c format?
What do they generally offer individuals when calling a home phone?
The main services are: installation of meters, home Internet, plastic windows, repair services. Things that can generally be found in a search. However, the necessity of these services australia whatsapp number data and the frequency of ordering such services are highly debatable. How often do you change plastic windows? Do you often change your provider? I don't think so.
What tricks do they use?
The operator's task is to make an offer to the client. According to the law on advertising, it is prohibited to offer a service directly, therefore a survey is made, or the operator introduces himself as the Service Provider offering to check the work. However, the dialogue usually ends with a refusal of the offer and the operator hangs up. The scripts are completely unworkable.
What can you do with phone spam on mobile phones?
In the summer of 2016, they started using robots. The scheme is simple: the autodialer calls the client, speaks the recording, the client presses a number on the phone and the system generates an “application for consent”, the manager calls back and conducts a substantive conversation.
Since January 2017, they have been using robots that call and hang up. The client calls back (he is interested in who called, right?) and hears an advertising message. It seems that the law is not violated.
Is it reasonable to use such an advertising method? As soon as it appeared - yes, it was interesting. When everyone started using robots - they lost their relevance. Moreover, I received several calls, I "agreed to have a specialist call me back", but no one called me back.
They mainly offered: legal services, insurance, and personnel selection services.
Do we have such a service? No. And never will. It's spam.
And what about you yourself?? Didn't you call any apartments??
We also worked with the b2c sector and sold plastic windows. However, there were sales, because we used script tricks and a recommendation offer with % for the affiliate program. In other words, if the client does not need windows, he can recommend a friend and get 5% of the cost. Sales were delayed, but they were there!
Of course, the dialogue was built with respect for the client, without "burdening" him with cliched phrases.
Stop calling door to door
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