It will take work. Yes, I know that starting out this way may seem very daunting. But you may have heard that in a restaurant, for example, “the owner’s eye is what fattens the cattle.” In other words, if the owner is not present at the restaurant, the chances of success are slim.
I’m not talking about being 100% online or following every trend that comes along, but rather about dedication. To build an engaged Instagram, you’ll need an engaged community.
And to build this community, you need a relationship. After all, it's practically impossible to build a relationship with someone by only having one contact per week, right?
For this community, there is no point in posting every day but never responding to comments, making it difficult to provide service and treating them as just numbers.
Let's look at another example to help you: you've probably been part of a sports team, right? What brought the team together? Weekly training jamaica mobile database sessions. Keep this analogy in mind to build engagement. You need to view every interaction as training, as if you were doing your best to achieve your ultimate goal - which in this case is people who like and care about your profile/brand .
Now let's get to the practical part, what is the path to this construction?
1. Define the objective that makes you want an engaged profile: it may seem obvious, but if your objective is sales, you don't necessarily need engagement, in this case, you need conversions - people who click on the bio and buy your product, for example.
2. Plan content focused on relationships: It is important to create content that has the best chance of creating a lasting connection with your followers. This includes explanatory content that is mid-funnel and raises awareness. In this type of content, it is best to use CTAs such as "comment here" and "what is your opinion" to encourage the start of a conversation.
3. Create something that generates anticipation: it could be a weekly, biweekly or monthly segment in which you share a tip or explain something about your niche. Make your followers feel that if they return to your profile, they will get something of value.
4. Don't leave your follower talking alone: if you receive a comment, respond and ask another question if you can, and continue the conversation. This applies to both comments and messages in the inbox.*
5. Be consistent and start with yourself: engagement won't happen overnight, you need to plant a lot to reap. Do your part too, comment on your followers' posts, don't just wait for them to comment if you don't do it yourself.
What no one tells you about growing an engaged Instagram
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