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What’s At The Root Of The Lack Of Confidence?looking At The Metrics Cited As Most Meaningful To Assess The Impact Of Content Marketing On Demand Generation, I Can See At Least One Cause Of The Angst In Success And Confidence. As It Has Been For Years, Most Marketers Say Conversions. In , Pipeline Growth Metrics Were Cited By %, Up From % In Both These Responses Indicate Marketers The Funnel. They Suggest Marketers Feel Pressured To Deliver Short-term Demand Identification — Converting Leads, Feeding Smasterthis: Content Management & Operations | Free Digital Event On December Sign Upskip To Contentcontent Marketing Instituteadvertisecontact Ussubscribesearchsearch.


..storiesresourcestopicsresearch Insightstraining & romania phone number resource Educationeventsadvertisewhy The Martech Debate Only Delivers Wrong Answersby Content Marketing Institute Team| Published: April , | Content Operationsis Your Technology Suite Sweet? Or Is Your Collection Of Marketing Tools A Fabulous “frankenstack?”the Debate Of One Unified Platform Vs. Best-of-breed Solutions Has Raged In Marketing For The Last Years. Every Couple Of Years, An Article Or Keynote Address Promises To Put An “end To The Debate” But Only Walks Through The Pros And Cons Of Each.



Ultimately, The “debate” Ends With A More Wishy-washy Than A Definitive Conclusion – Choose The Best Option For You.#martech Debates About Unified Platform Vs. Best-of-breed Collection Have Raged For Years With Only Wishy-washy Conclusions, Says @robert_rose Via @cmicontent. Share On X(Spoiler Alert: That’s Robert Rose’s Take, Too, But He Adds A Twist.)get Robert Rose’s Take In This Week’s Cmi News Video, Or Keep Reading For The Highlights:oracle Mounts All-in-onemartech.org, The Education, Content, And Event Organization, Recently Featured An Article With One Of Those End-the-debate Arguments.