How to improve it?
There’s no silver bullet for increasing list of lithuania phone numbers your marketing ROI. However, following best practices for each particular marketing activity or channel is a great place to start. Another great tactic is running A/B tests on your entire website to increase the number of conversions.
10. Return on ad spend
Return on ad spend (ROAS) is similar to ROI, but it tracks how much profit a specific ad generated. Using this metric helps you know whether an ad generated more money than it cost to run.

How to track it?
To get ROAS, you just need to follow the same procedure as calculating your ROI, but only using the numbers for a single ad.
How to improve it?
The more optimized your ads are, the higher your ROAS will be. You can A/B test different versions of your ads to find out what works best. It’s also important to ensure that you’re targeting the right audience with each ad.
Check out this article for 3 quick personalization tactics to boost your Facebook ad ROI.