So your engagement on Instagram is very low or has been decreasing frequently?
This may be a result of certain actions you have taken to manage your account on that social network.
And what is expected on Instagram ?
It is precisely the increase in the visibility of your brand, generating public engagement with your profile, whether through likes, new followers, direct messages or comments.
You may not know, but just like Facebook, Instagram has an viber data algorithm that analyzes what is most relevant to each user.
This filter is based on three variables:
Posting time.
Engagement .
And relationship.
Furthermore, Instagram's algorithm has the function of checking which accounts your business profile interacts with the most.
That's where it's important for you to generate engagement on Instagram with your followers, so that they can, in addition to following your content, comment, like or send you messages via direct message.
This way you have a greater reach within Instagram .
But how to engage your followers ?
The potential of your bio
How to Engage Your Followers on Instagram - The Potential of Your Bio
When creating your Instagram account , you may not have paid attention to the potential of your bio.
You must pay attention to details when creating this item, which needs to convey the right image about your business.
Additionally, your bio should be as simple as possible, as this is the only item that is searchable within Instagram .
Choosing your profile picture and everything else should be thought out with a purpose.
And how can you further optimize your profile to attract and engage your followers on Instagram?
Do not rewrite your name, but instead include a keyword by which other users can find your profile.
Within the 150-character limit, include important information in your profile description for first-time visitors.
Instagram – how to engage your followers
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