This is an old technique for attracting customers and it was predicted long ago that it would stop working, but the truth is that it is still giving good results and offers excellent returns philippines whatsapp to all those companies that practice it. It is a concept that straddles the communications sector and direct digital marketing .
Nowadays, email marketing not only allows you to reach your potential customers' inboxes, but also gives you the opportunity to reach them directly through their smartphones . Because of this, email marketing strategies have had to be updated and offer new formats that adapt to mobile devices.
email marketing
Benefits and advantages of email marketing
Now that you know the definition of email marketing, we can tell you about the multitude of benefits that creating a strategy based on the emails that your potential customers receive can bring to your company:
