Establishing your business on Instagram
Posted: Thu Dec 12, 2024 3:39 am
There’s no better time to start a business on Instagram. The world’s second-largest social network is home to over 800 million active users who share an average of 95 million photos and videos a day. Reports show that 80% of Instagrammers follow at least one business, with brands like Coca-Cola, Apple and Nike winning big on the platform.
Instagram is a great platform to market your products and services , with over 25 million businesses currently operating on the app with 80% of users following at least one business account. Engagement is higher than on Facebook and Twitter and it has a younger audience, which is great news if you’re trying to reach millennials.
First things first. You'll need to create an Instagram business account. An official business account allows you to gain insights into your stories, posts, and followers. Check out this list of ideas if you're looking for inspiration.
With a business account you can:
-Get real-time metrics on the performance of your stories and promoted posts throughout the day.
-Get insights into your followers and how they interact with your posts and stories.
-Receive queries directly through your profile, using the “contact” button.
If you already have a standard account, you can convert it to a business account through the app's account settings.
Whether you are a small business or a large one, it is important afghanistan whatsapp number data 5 million to add detailed information to your profile, such as your location, opening hours and phone number.
Your bio should be clear and concise, describing what you do or offer and including a clear call to action. Two free links like bit.ly and linktree are shorter tools you can use on your profile to display links and track how many views and clicks you receive.
Use a recognizable profile picture that people can instantly associate with when they visit your Instagram profile. For most businesses, this is usually a logo.
If you own a hair salon or any other service business, it's a good idea to include a booking form directly on your profile to schedule appointments. Acuity Scheduling and youcanbook.me are free booking tools that allow you to take appointments from your followers and outline your offerings on a landing page.
Instagram is a great platform to market your products and services , with over 25 million businesses currently operating on the app with 80% of users following at least one business account. Engagement is higher than on Facebook and Twitter and it has a younger audience, which is great news if you’re trying to reach millennials.
First things first. You'll need to create an Instagram business account. An official business account allows you to gain insights into your stories, posts, and followers. Check out this list of ideas if you're looking for inspiration.
With a business account you can:
-Get real-time metrics on the performance of your stories and promoted posts throughout the day.
-Get insights into your followers and how they interact with your posts and stories.
-Receive queries directly through your profile, using the “contact” button.
If you already have a standard account, you can convert it to a business account through the app's account settings.
Whether you are a small business or a large one, it is important afghanistan whatsapp number data 5 million to add detailed information to your profile, such as your location, opening hours and phone number.
Your bio should be clear and concise, describing what you do or offer and including a clear call to action. Two free links like bit.ly and linktree are shorter tools you can use on your profile to display links and track how many views and clicks you receive.
Use a recognizable profile picture that people can instantly associate with when they visit your Instagram profile. For most businesses, this is usually a logo.
If you own a hair salon or any other service business, it's a good idea to include a booking form directly on your profile to schedule appointments. Acuity Scheduling and youcanbook.me are free booking tools that allow you to take appointments from your followers and outline your offerings on a landing page.