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The Ultimate Landing Page Glossary

Posted: Thu Dec 12, 2024 9:52 am
by Abdur4
Have you ever needed a landing page glossary to help you sort out your ideas? Probably having a guide with all the terms that help you understand this channel will be useful on more than one occasion, both to sort out your ideas and to make sure you meet all the necessary requirements.

At MDirector we have one of the best tools for creating landing pages . That's why we share updated information on this topic with you every week: The best landing pages of the moment, the most common mistakes in landing pages, how to create landing pages based on different objectives, the best designs, the use of visual content or how to add forms that convert. All with the aim of helping you get the most out of it.

It's very likely that as you've been discovering the keys you've learned how to optimize your landing pages. However, as with everything, it's always good to have a little cheat sheet that you can refer to in seconds.

TABLE OF CONTENTS
Why is a landing page glossary important?
30 essential terms for working with landing pages
1.- Conversion funnel
2.- CTA – Call to action
3.- Conversion ratio
4.- Mockups
5.- A/B Test
6.- Authority support
7.- Elements that create anxiety
8.- Reinforcement benefits
9.- Control Page
10.- KPI
11.- Abandonment/exit ratio
12.- Optimization of algeria email list accumulated profits
13.- Friction
14.- Guarantee images
15.- Layout or The design
16.- Security
17.- Number of significant statistical data
18.- User motivation
19.- Page views
20.- Lead Nurturing
21.- Navigation
22.- User return
23.- Validation tests
24.- Time on page
25.- ROI
26.- Page Treatment
27.- Exchange value
28.- Value proposition
29.- Variations
30.- Unique visitors
Why is a landing page glossary important?

Although we will go into more detail later on about what a landing page is, it is important that you first understand its value. Think of it this way: if you offer something attractive that draws users' attention, you will be able to achieve more conversions.

It all depends on what you want to achieve. It could be information about the user to increase your database or a purchase, for example. What this means is that through a landing page you will be able to turn a user from a visitor into a customer.

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In fact, the landing page is the last site that user will browse before crossing the line and becoming part of your family. That's why you should be interested in using elements and techniques that increase conversions.

Imagine that you share a post from your latest blog on your Facebook Fan Page about how to create a good email marketing strategy. The user sees it, reads it and is interested in the topic, so he clicks on a call-to-action for an ebook.

This is when, by clicking on it, you will direct them to your landing page. On it, you will include a form to obtain the user's information. This way, they will be able to download the content and you will increase your database. For you, they will already be a valuable lead.