The Internet has been a great ally for many companies and SMEs to leave their local spaces and take advantage of the business opportunities offered by e-commerce . According to the data, it seems that there is still a long way to go in this regard. Last year we talked about the possibilities of connection for SMEs in Spain and how there was still a significant percentage that was reluctant to go out into the great showcase of the Internet.
It is also true that although there is still a long way to go, there are certain risks that are beginning to become evident. And the OECD has just spoken out in this regard, calling for laws that protect not only the buyer, but also the e-commerce site itself. One of the main concerns is the data provided for the purchase, since despite the mandatory nature of the LOPD , the truth is that there are private platforms that can end up obtaining a lot of personal data to sell to third parties if care is not taken.
The data on this type of transaction must also be taken into account, as they have increased considerably throughout the world over the past year.
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People are losing the fear of online shopping that they had not so many years ago. They understand that today they offer services and products identical to those in stores, with the convenience of being able to make purchases at any time and place, even outside our borders if that is where we find the products we are interested in. You only have to look at the growth they are experiencing.
