Features of creating mobile content for your business
Posted: Sun Dec 15, 2024 8:35 am
Mobile content should be initially developed taking into account your target audience, its behavioral characteristics, preferences, habits, as well as purely technical requirements imposed by the features of image reproduction by mobile device displays.
Understanding the needs of mobile customers
There are several different types of mobile devices that cell phone number list people use, and they can vary depending on the age, income level, and awareness of your audience. Typical mobile devices used are:
regular push-button mobile phones (among older people, in remote and poor regions, among audience segments that resist technological progress),
smartphones (for the overwhelming majority of the audience),
netbooks and laptops (for example, for office workers, freelancers, travel enthusiasts, students),
tablet computers (used by children, schoolchildren, and a number of people in creative professions).
The mobile version of your website should be well designed, and the code should be clean and compliant with the World Wide Web Consortium standards. This will ensure cross-browser compatibility, meaning it can be accessed from all major media, popular browsers, mobile devices, or any other web browsing device. By choosing a website platform that is already optimized for different mobile devices, you will save yourself the headache of creating a separate mobile version of the website.
Another important consideration when choosing a content strategy is how your customers connect to the mobile web. With internet speeds varying widely, you may need to simplify your mobile product to avoid turning off customers due to slow loading times. Not only does a slow loading site increase bounce rates (when a user closes a page before it has fully loaded), it also signals to search engines that the site is providing a poor user experience. This can result in poor rankings in search results, even if all other conditions for good site indexing are met.
Understanding the needs of mobile customers
There are several different types of mobile devices that cell phone number list people use, and they can vary depending on the age, income level, and awareness of your audience. Typical mobile devices used are:
regular push-button mobile phones (among older people, in remote and poor regions, among audience segments that resist technological progress),
smartphones (for the overwhelming majority of the audience),
netbooks and laptops (for example, for office workers, freelancers, travel enthusiasts, students),
tablet computers (used by children, schoolchildren, and a number of people in creative professions).
The mobile version of your website should be well designed, and the code should be clean and compliant with the World Wide Web Consortium standards. This will ensure cross-browser compatibility, meaning it can be accessed from all major media, popular browsers, mobile devices, or any other web browsing device. By choosing a website platform that is already optimized for different mobile devices, you will save yourself the headache of creating a separate mobile version of the website.
Another important consideration when choosing a content strategy is how your customers connect to the mobile web. With internet speeds varying widely, you may need to simplify your mobile product to avoid turning off customers due to slow loading times. Not only does a slow loading site increase bounce rates (when a user closes a page before it has fully loaded), it also signals to search engines that the site is providing a poor user experience. This can result in poor rankings in search results, even if all other conditions for good site indexing are met.