Creating a client profile
Don't sell to everyone. Create a profile of your potential buyers. What are their interests, what lifestyle do they lead, and why do they need your service or product?
Tip: Describe your clients in as much detail as possible. Consider t business & consumer email List heir needs, interests, and social status, as well as their age, education, and income level.
Selecting communication channels
Based on the profile you have compiled, think about where you can find your clients. Determine their regular locations. For example, women on maternity leave spend a lot of time on social networks. You can also look for your target audience on thematic forums.
Informing potential clients
At this stage, you need to develop an original offer and communicate it to the target audience. Remember that customers buy a benefit, not a product. You need to communicate this to buyers in a way that convinces them to do business with you.
Informing potential clients
Informing potential clients
Attract consumers by presenting your product: explain its benefits, eliminate objections, and offer something in exchange for the customer's contact information. For this purpose, you can create a form to collect data. It is good to offer a free gift to everyone who fills it out: a trial period for using the service, a discount promo code, useful material.
