Even the best offers do little to reassure a customer who finds spam in their inbox. Spamming can damage the image of the marketer, more than that of a potential consumer. Anti-spam organizations that have long fought against spam have created and disseminated email IDs across the web for spammers to use to catch them red-handed. If you send an email to these IDs, regardless pain consumer email list of whether you agree or not, you will be seen as a spammer . This particular technique is called 'Lure Trapping'.
Honey Pot Project:
Project Honey Pot is bad news for spammers . These individuals laughed out loud at everything that surrounds cyberspace and celebrated their heyday by disrupting the email marketing industry by making people hate it. Email marketing, however, is and will continue to be one of the most effective ways of sending marketing messages. To put an end to the discredit of email marketing, Matt Prince and his anti-spam fighters at Unspam, entered the scene with a brilliant network of decoy traps that helps identify spammers and spam bots. To identify them, they use websites called Project Honey Pot (PHP).
Today, PHP serves the government and various legal organizations to fight spam and minimize it. PHP software installs addresses on your website that are custom-tagged to a visitor's IP (even if they are bots). If these addresses start receiving messages, it is a clear case of spam. It is also possible to track the exact time the addresses were harvested and which IP did it. In simple terms, PHP includes email addresses that are invisible to the human eye (display: none CSS rule), but can be detected by bots. Each invisible email address is a unique address that directs the spammer to the trap.
