What is Affiliate Marketing?
Affiliate marketing, which means sales and marketing partnership in Turkish, is a system based on the shortest definition of individuals or organizations earning commissions from the service they provide by advertising a product, service or a website. In the affiliate marketing system, you act as a kind of salesperson for the company and earn commission income for each product you sell. However, since you are not obliged to be affiliated with a single company in affiliate marketing, you can earn much more income than other salespeople.
How Does Affiliate Marketing System Work?
There are basically 3 different parties in the affiliate marketing system: Seller, partner and consumer.
Seller (Manufacturer):
They are the individuals or organizations that sell products and create them. They can also be called brands. They earn income from the products sold by the partners and are the party that shares their profits with the partners.
Partner:
The person or organization that markets the product offered by the seller to potential consumers through a website, social media or other marketing channels. Here, the partner's task is to make the product attractive to the consumer and persuade them to buy it.
Affiliates can appeal to many audiences or offer products for a specific audience. For example, a travel blog will typically earn commissions on products like airline tickets, while a makeup channel on YouTube will earn revenue from cosmetic brands.
Consumer:
The party that purchases products that are supported by partners. When the consumer purchases the product, the product price is shared between the seller and the partner. The consumer may or may not be aware of the commission system.
As we explained above, in the affiliate marketing system, the consumer buys the product marketed by the affiliate and for each sale, the affiliate earns commission income on the product.
Generating Income with Affiliate Marketing
The only way to generate income in the affiliate marketing system is not to convert your marketing tactics into sales. You can generate income through different options such as clicks, customer creation and sales, depending on the demands of the person or institution you have an agreement with. This may vary depending on the agreement between the producer and the partner.
Affiliates can earn income in 3 different ways:
Pay Per Sale:
It is the most preferred payment method in the affiliate job seekers database marketing system. As the name suggests, in the payment per sale, the producer will pay the affiliate a certain commission rate for each sale he makes.
Pay Per Lead:
The manufacturer can also reward actions such as the consumer becoming a member of the website, adding the product to the cart, filling out a form or downloading a file. Users who perform these actions are potential customers.
Pay Per Click:
It is an affiliate marketing strategy that aims to direct consumers to the website. In the pay-per-click method, the producer pays for each traffic that the affiliate brings to the website.
What are the advantages of affiliate marketing?
You Can Work for More Than One Company
One of the biggest advantages of affiliate marketing is that since it is a completely commission-based system, you are not dependent on any company like a salesperson for a single company. If you are interested in affiliate marketing, you can work for more than one company and earn commissions from each one separately.
Opportunity to Earn Income 24/7
In affiliate marketing, you are not dependent on a person or institution, and you will not be dependent on a computer. Users can buy the product you are marketing at any time, so you can earn money even while you sleep with affiliate marketing.
Customer Support Doesn't Happen on Your Side
One of the biggest advantages of affiliate marketing is that you are not responsible for any transactions related to the product. The manufacturer, that is, the brand, is completely responsible for situations such as product sales, cancellations, and returns.
Work from Home Opportunity
You can easily work from home with affiliate marketing, which is completely online. If you are aiming to earn a large income in this area, you can turn working from home into an advantage and improve yourself in SEO-compatible content writing or Google Ads for affiliate marketing. Since there is no office requirement, you can also choose affiliate marketing to earn extra income.
