It’s Your Story. Tell It Well.handpicked Related Content:are You Optimizing new zealand phone number library Content For A Library Or A Network? The Distinction Makes A Difference Ideas To Create A Better Thought Leadership Journey For Your Brand And Buyersthe Key To Sales Enablement? Teach Your Storytellers Well [rose-colored Glasses] Steps To Mind Map Your Content And Increase Its Reachcover Image By Joseph Kalinowski/content Marketing Instituterobert Roserobert Roserobert Is The Founder And Chief Strategy Officer Of The Content Advisory - The Consulting And Advisory Group Of

As A Coach And Strategist, Robert Has Worked With Marketers At More Than Companies Including Global Brands Such As Adidas, Roche, Salesforce, Nasa, And Hilton. Robert Is The Author Of Four Books. His Latest, Content Marketing Strategy, Was Published By Kogan Page In September , And Was Called “a Rich And Much-needed Understanding Of Content Marketing" By Professor Philip Kotler. Robert Is Also An Early-stage Investor And Advisor To A Number Of Technology Startups, Serving On The Advisory Boards Of A Number Of Companies, Such As Divvyhq, And Brandlens.