Heatmaps can even display all the clicks that your visitors make on each page, as well as how far down they’ve scrolled. You can also watch recordings of individual visits to help you understand exactly how site visitors navigate through your website.
Track interactions per visit in Hotjar
How to improve it?
Interactions per visit is a funny uruguay consumer mobile number list stat because increasing it doesn’t directly lead to more revenue, but rather to more interactions that will potentially lead to purchases.
You should pay particular attention to which calls to action your visitors are interacting with, since these move your visitors through the sales pipeline. Get rid of the CTAs that aren’t converting and echo the more successful ones to increase interactions (and conversions) across the board.

2. Leads generated
This metric tracks how many new people are becoming interested in your products and services. You can consider someone a lead when they show interest in your brand by taking a specific action—for ecommerce businesses, this is typically signing up for an email newsletter.
Lead generation (or lead gen) is one of the most important metrics because before people become paying customers, they’re leads! Although not every lead becomes a customer, the more leads you generate, the more potential customers you have.